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China's sports brands battled in 2010
Author: MIG CLOTHING LIMITED Time:2011-3-21

Sports activities, displaying human's speed, strength and faith, have limitless charm. As people are focusing more on sports and health, China's sports brands have entered a stage of booming development with increasing competition against each other.
 
In 2010, faced with a huge potential market of over 1.3 billion people, China-based sports brands started a war without gunfire.
 
In contrast with home companies, international brands are superior in operation skills as well as marketing resources grabbed after years of accumulation. Under current conditions, domestic enterprises have to concentrate more efforts and make more innovations to reduce the gap with the international brands.
 
A bigger war may soon break out. Who will lose? And who will succeed?
 
 

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